Our services
What we do
At AMP Design Labs we utilize a proven methodology developed over decades of industry experience in product development for aerospace and automotive industry projects. Our method incorporates product development principles developed at MIT and follows a framework based on the United States Department of Defense (DoD) Systems Engineering practices.
The use of MIT principles greatly accelerates and enhances creative thinking, and the DoD process provides a roadmap and structure to product development that significantly reduces risk and improves the success rate of projects. Our process begins with a client interview to gain a whole life cycle perspective of their project. Based on the clients' project life cycle we tailor our services to the best advantage of the client.
Based on the initial client interview we select and scale our process. Typical elements of a project may include any combination of the following techniques.
Folow up client interview to further understand their objectives and determine key steps.
Systems engineering phased based project planning.
Quality Function Deployment techniques to develop robust product requirements and tangible attributes aligned to expectations of the clients target customer.
Functional analysis to identify essential, basic and value adding characteristics of performance of the project
Idea generation. Structured techniques may include triggered idea association, classic brainstorming, TRIZ methodology.
Evolution based product development through use of phased development of simple low-cost mockups iterating to more refined and complex models.
Platform and modular design matrix analysis
Failure Modes and Risk Analysis (FMEA) for identification of design and production risks
Prototyping for validation of design and testing of products.
Design for Manufacturing & Assembly methods (Boothroyd & Dewhurst) may be used to analyze and identify producability challenges that can be alleviated through design changes.
Our design philosophy approaches each project with Lean principles. We emphasize fundamental principles of how does the product design effect takt time, quality and inventory levels.
Specific deliverables are identified and negotiated and may include the following:
A requirements document and matrix that clarifies the products key benefits and potential market value
A mockup, model, or working protype of the product
Basic structural analysis, simulations and reports.
Engineering Modeling, Drawings, or Specifications
Modularity matrix
Bill of materials
A failure modes and risk analysis for the product
Product functional testing and analysis, or test recommendations and test planning
Recommendations for basic production requirements and facilities
Each client is unique, each client project is unique, we work with our clients to determine a project plan tailored to their needs. We recognize that one client may best benefit from a full life cycle development support while another may best benefit from support of a specific phase along the development cycle.
DoD SE V model
DOD SE Life Cycle Model